Undercover Boss Analysis of Steven Foster: CEO of Lucky Strike Lanes
Name: Steven Foster
Title: CEO of Lucky Strike Lanes
Headquarters: Bellevue, WA
Product or Service: high end bowling lounges
In this week’s episode of “Undercover Boss”, Steven Foster, CEO of Lucky Strike Lanes, will attempt a variety of lower level bowling alley positions, while undercover as “Aaron”.
Position 1: Bartender
Overview: Devin shows “Aaron” how to pour drinks using the bubble rule, as well as promote the alley during slow times using the Mr. Pin costume.
Result: Steven performs surprisingly well in costume. Devin explains to him that his father tours with a Christian rock band, and he seldom has an opportunity to see him.
How he made amends: Steven asks Devin to head a new marketing program focused on Mr. Pin, and requests that Devin also create a Mr. Bowling Ball as a companion. He also offers to pay Devin to go on a vacation somewhere with his father.
What he should have done: Strike! Steven sees the marketing potential of adding another mascot to the cast, and then empowers an ambitious employee to make it happen. Well played, Foster.
Position 2: Server
Overview: “Aaron” attempts to serve drinks under Brianna’s supervision.
Result: Steven has difficulty balancing drinks on his tray, and remembering who ordered what. Steven notes that they have no real break room area. He also learns that Brianna, who’s parents recently divorced, dreams of one day running a day care center.
How he made amends: Steven asks his executive team to ensure that an official break room is created for this particular location. He also asks Brianna to lead a “Bowling with Bri” program for kids at Lucky Strike, with extra compensation. Additionally, Steven says he’d like to put $10,000 towards Brianna’s day care center in the future.
What he should have done: Strike! Steven correctly addresses the only real issue presented in frame 2 – the break room.
Position 3: Bowling Mechanic
Overview: Angel teaches “Aaron” the basics of preventative pin machine maintenance.
Result: Nearly blowing his cover, it’s made clear that Steven is no grease monkey. He learns that Angel thinks very highly of his father, and also has a daughter and even a grand-daughter as well.
Angel’s family at one point owned it’s own bowling alley, and Angel recommends starting a bowling league to draw in more customers.
How he made amends: Steven suggests to his executive team that a league program be created, and they appear to agree. Angel is offered the chance to head the league program, and in return, would earn a percentage of all sales. He’s also promoted to head mechanic, and is given $10,000 to contribute to his daughter’s college education.
What he should have done: Strike! Steven realize that Angel’s opinion carries some serious weight (as his family has been in the bowling business for years), and makes an excellent call to place him in charge of the league program. Providing the additional financial incentive bonus to Angel should really inspire Angel to get the league up and running in no time.
What’s this…a turkey for Foster? Can it be?
Position 4: Control Desk
Overview: “Aaron” struggles to man the control desk with Jermaine’s assistance. He also sprays the bowling shoes.
Result: Steven is clearly not computer savvy, and at one point needs to be told to use SHIFT to capitalize a letter. He notices that each of the 3 internal software systems are completely independent, and don’t talk to each other, creating a large inefficiency.
Jermaine informs Steven that he want to school for graphic design, and has a few ideas for some promotional items. Steven also learns that Jermaine has a blind child.
How he made amends: Steven alerts his executive team that the internal software systems need to be linked and improved. He also asks Jermaine to work with the IT team and assist with the design of the interface.
Jermaine is told that he can work with the marketing team to design a new Lucky Strike shirt, and that a percentage of the proceeds will go to a fund setup for his child.
What he should have done: Strike! Steven correctly identifies and resolves the system software issues to the best of his ability. And with this resolution, Foster bowls a perfect game.
For the first time in Undercover Boss history, we felt as though this CEO deserved an “A” grade. Not only was Steven Foster able to identify all major issues presented to him, but also addressed them appropriately. Foster’s generosity was on par with that of the most generous of the previous CEOs, and he made it painfully clear that his M.O. was his desire to help people. I am sure his parents would be proud.
Let’s have a round of applause once again, folks, for Foster’s perfect game.
Don’t like our grade? Drop us a rebuttal, and leave a comment below.